A new book from Minnesota Then Press

Slo Is Pro

The Goofy’s, the Norsemen, and Minnesota’s Great Professional Softball Experiment

Cover of Slo Is Pro: The Goofy's, the Norsemen, and Minnesota's Great Professional Softball Experiment, by Matt Reicher
The Book

A bad idea, a good team.

Every summer, thousands of Minnesotans came out to watch amateur softball. The players were their family, friends, and neighbors. Nobody had to be talked into it.

Then, in 1977, someone decided to charge admission.

Slo Is Pro is the story of what happened when the state’s best slow-pitch players turned professional: the Goofy’s and the Norsemen, the owners who paid the bills, the players who worked all week and swung on weekends, and a league that tried to turn a game anyone could play into one people would pay to see. They hit more home runs than anyone thought possible. They just couldn’t fill the seats.

It’s a book about a bad idea, a good team, and a game Minnesota loved just the way it was.

Format
Paperback
Pages
159 · 6 × 9 in.
Publisher
Minnesota Then Press
ISBN
979-8-234-28233-0
Price
$15.99
Inside the Book

Three seasons.
One big idea.

Built from newspaper accounts, box scores, and interviews, the book follows the franchise from its first pitch to its last.

Part I — The Inaugural Season

The Goofy’s sign Zoilo Versalles and open at Midway Stadium. They start 12–4, finish 24–30, and change owners and managers along the way.

Part II — The Norsemen

A new name, new management, and a 40–24 season. Minnesota earns a first-round bye and reaches the World Series, where Detroit sweeps them.

Part III — The Final Season

A helicopter cash drop, a manager fired midseason, and a league coming apart.

A Few Things You’ll Find

A league like no other.

A former Twins MVP at shortstop, and Yankee great Whitey Ford as league commissioner.

A promotion that dropped cash from a helicopter, and an announced crowd of 5,413.

Game 1 of the 1979 league final, which became ESPN’s first live event.

Team rosters, season schedules, a timeline, and complete notes and sources.

The Story Behind the Story

It started with a conversation.

In 2015, Matt sat down with his friend Rod Simons on K-TWIN radio to talk about his research into Minnesota’s professional slow-pitch softball team. This book is the finished product, and an homage to Rod. Listen to the interview below.

Slo Is Pro is out now.

Available as a paperback from Minnesota Then Press.

Get the Book on Amazon Back to Minnesota Then